Looking at the whole of this presentation, the point was not to comment on any one political tendency. It was, rather, to express how different groups look to persuade members of the body politic through various systems and subtleties; that, just like business, political factions and their followers are trying to sell you something. They often use many of the same mechanisms in doing this, and as demonstrated, political advertisements will mirror trends in corporate advertising and try to appeal to feeling in order to peddle their message. This is not necessarily devious; it is, for any group, a necessity to convince people of their position. Looking at this though, it accentuates several observations; that most everything we see is deliberate, that it can be subliminal, that different entities are looking to manipulate your person, and how a group's rhetoric isn't necessarily indicative of what they’re actually a proponent for. It is, if nothing else, incredibly important to mind this fact, and to put thought toward it rather than just passively consuming propaganda. Doing the former will, undoubtedly, provide for a more accurate perception, and will perhaps demystify the ways in which contemporary propaganda functions work, beyond what was touched on here.